Sustainability requires thinking – and dreaming – about what happens between events
In 1995, I was sitting in board meetings with Earth On-the-Air Independent Media, which had an award-winning environmental radio program distributed across the country. I said, we need a public media center in Seattle, and the reply was, "Yeah, sure." Well, in 1999 we proved them wrong.
The vision behind the IMC is to create a global communications network that will not just be something "on the side," but will actually eclipse the commercial and corporate communication system, which doesn’t represent people or their struggles. It’s truly time for us to reclaim that globally.